MadPPC

If there is one major PPC question I see the most it’s:  When is there enough data [or clicks] to tell whether this ad or campaign are tanking?  Or, when is there enough data [clicks] to start chopping keywords?
These are very important questions, that I feel should should be learned the hard way, but hell [...]

…And by hard way I mean taking it up the ass – HARD.
Set up a new PPC campaign last night, for something new and exciting.  It uses a more complex redirecting system so I can use the same domain yet handle redirecting traffic from different countries to their respective LP’s.  Tried everything out so on [...]

I sure did write a craptacular post about Prosper202.  Yeah it was a rant, that’s for sure.  However if it wasn’t for Prosper202 it would be much harder to get a more profitable, if profitable at all, campaign going.  In fact it’s pretty good software as long as you use it right.  So I think [...]

So what do you know, I sign up with Yahoo! UK Search Marketing because I couldn’t find a way to market to the UK from my US account.
Note I have used Yahoo! quite a bit and in no way did I really think I’d get charged £1,000.00.  From my experience they either charge [...]

It wasn’t up until about a month ago that I really started tracking my clicks.  I decided if I was going to be serious then I would need some serious software.  The main reason I wasn’t using Prosper202 was because of Tracking202 which had some terrible reviews from inside the community because people think they [...]

No, I haven’t even checked out MySpace Ads yet, so don’t ask.  Like anything else I like to wait for others to feel the pain of breaking something in before I waste my time jumping in.  It’s like getting a first gen iPhone, some shit is going to be fucked up with new technology – [...]

PPC Tip
We all look for the best way to monetize our traffic, but theres more than simply paying for clicks – that’s never the whole story.
What happens when the visitor sees the the LP and bounces out of there because maybe their not decided or maybe not ready to make a purchase?  They leave, that’s [...]

Their was a notion I always had, couldn’t someone just run their own network off everyone else’s network?  I didn’t really want to be right.
However I know it’s true.  And it’s a huge fucking hazard to your bottom line.
The basic overall concept is pretty simple.  Network A has an exclusive offer, or maybe an offer [...]